2019 Kia Soul vs 2019 Toyota RAV4

Split screen images of the 2019 Kia Soul and 2019 Toyota RAV4

A generous helping of interior space and versatility is the hallmark of the crossover segment. Perfect for families with child-hauling responsibilities or young couples that like to adventure, the crossover segment is bursting at the seams with models ready to tackle whatever life throws your way. Today, we put two popular models to the test. Keep reading for a showdown of the 2019 Kia Soul and 2019 Toyota RAV4. 

With seating for up to five passengers and over 60 cubic feet of available cargo storage space when the rear seats are folded flat, both the 2019 Kia Soul and 2019 Toyota RAV4 deliver the room crossover shoppers crave. Plus, both are available with the Apple CarPlay system that lets drivers seamless connect their smartphone with their infotainment display to deliver hands-free connectivity on the go. Keep reading to find more pricing and feature information below.

2019 Kia Soul


2019 Toyota RAV4

$16,490 Starting MSRP $25,500
61.3 cubic feet Max Cargo Space 69.8 cubic feet
Yes Apple CarPlay Yes
Base, + (Plus), ! (Exclaim) Trim Levels LE, XLE, XLE Premium, Adventure, Limited

Pricing, Trim Levels, and Standard Features

As you can see from the pricing figures above, the 2019 Kia Soul’s starting price comes in at more than $9,000 less than the starting price of the 2019 Toyota RAV4. While there are some discrepancies in available amenities between the two lineups, we think that drivers will find everything they need in the 2019 Kia Soul lineup - including impressive value.

The Kia Soul is available in three trims for the 2019 model year including Base, + (pronounced plus), and ! (pronounced exclaim). Three trim levels help to make the lineup particularly easy to shop while still offering plenty of options for customization. The 2019 Toyota RAV4 lineup is offered in five trims including LE, XLE, XLE Premium, Adventure, and Limited. While the 2019 RAV4 lineup offers more selection, it’s also a lot pricier with top-of-the-line Limited models starting at $33,500. In comparison, the 2019 Soul’s highest trim, ! (exclaim), starts at $22,990 and offers some of the same premium amenities including LED turn signal indicators, Siri Eyes Free, selectable drive modes, keyless entry and push button start, automatic climate control, leather-wrapped interior accessories, and more.

The 2019 Kia Soul is our pick for the best buy. You can find the complete 2019 lineup now at Moritz Kia in Fort Worth, TX. Visit the dealership or connect with a Moritz Kia team member online via the pop-up form below.